Dave Kelly 3:37
I’m a New England fan born and bred. Our intro is Ozzy Osbourne Crazy Train, not as not as cool as that I really liked that chant. That’s fun. Rolando tried to make me do that last year. I also
Rolando Rosas 3:52
I try to poke and prod Dave as much as I can give him that he’s a New England fan. And they don’t have Brady anymore, right. So they’re gonna be in the desert for a few years till they figure it out.
Dave Kelly 4:03
Maybe we’re still fans will always I will always be a fan won’t give up won’t turn my back
Rolando Rosas 4:11
Nicole. You have a very interesting bio with so many accomplishments. And one of the things that really to me really stood out was that you’ve been in business for nearly 20 years, you’re on your number 19 I believe we just accomplished this March our 20th year in business, and it’s not an easy road. And not a lot of people are cut out for it. I believe somewhere that the Small Business Administration has something like 1% of all businesses make it to year number 20. So congratulations on where you are right now. But what I wanted to ask you was what has been the hardest thing to master as an entrepreneur because to get to where you are, you’re number 19 There’s a lot that you have to do right in order to get there. So what would you say would be the hardest thing that you’ve had to master? Over these years,
Nicole Middendorf 5:01
I still feel I’m trying to master. It’s every day. It’s juggling everything, I don’t like to use the word balance, I like to use blend. But especially being a single mom, full time single mom and a full time business owner, it’s how do I make sure that I’m keeping all the balls in the air. And when you’re a business owner, it’s not just the business. And if you’re developing a product, or for me, it’s the financial advice. It’s okay now I’m a manager of people let alone yet I’m also the HR person, let alone I’m also the cleaning company. I own the building. And I’m also the janitor of that and the maintenance person. And so the hardest part is learning about so many different things. And being an expert in so many different things and or realizing when is the time to give it up and delegate and really find other people that can do things for you or help assist you. And that was the difficult thing for me because I’m my mother, my parents both but really, my mother raised me to be very independent. And she’s Nicole, if you want something, you’ve got to go do it and get it on your own. If you want to be president united states, go for it, but don’t expect anyone to help you. And so that’s how, like I attack every day is okay, this is what I want. And I gotta go get it. And I really still have to stop myself to this day to be like, Oh my gosh, I’ve got this amazing team of people, and empowering them, especially now on January 6 is when he when we hit our 20 year anniversary. And so it’s really taking the time to say, Okay, I need to do things differently today than I did 20 years ago, because it’s a totally different business and a totally different entity. It’s realizing that how I did things 19 years ago is not how I shouldn’t be doing things today, let alone as how not I should be doing things 10 years from now, as the business has evolved, because 20 years ago, it was me. And while I was married, so there’s a little bit more. But it was me and then eventually I had an intern or now there’s nine people here. And really it’s realizing and recognizing that my role is different than it was when I was first getting the business started.
Rolando Rosas 7:13
Those are posted to you that I saw on LinkedIn that you summarize some of this that were you’re saying you were watching Netflix writing an email, the kids were running around, writing the next book, being an author and all that and being a business owner is challenging enough. And then you throw all of that stuff into the mix. And you just have to find a way to be able to conquer all these things. I know you’re joking, but boy, that is so true. When you’re running the ship. You got to be able to compartmentalize, be able to be a specialist in almost all these things, and at least have an idea of what those are like so that you can have the vision for the company and then the rest of your employees.
Nicole Middendorf 7:54
Absolutely. And it’s really focusing on what’s your why that’s what we ask clients, what is their money for what are they what are we investing their money for with their wives? It’s the same thing as a business owner, What’s your why? Why did you start your business? What’s your goal and making sure that you’re living that out? A friend of mine, White has a company called the 100 year manifesto. And it’s this exercise that you go through and I actually have I have mine right here, this and I posted it on LinkedIn and Instagram and Facebook in different places. And basically, it’s you go through this whole series of like questions, you watch these videos, but it really the summary of it is like What’s your why? And this is my mission statement, my dreams, my values, what’s important to me, and I really feel like I’ve been at this midlife crisis. And that’s the reason why this exercise, okay, like, Here I am 20 years in business, what’s the next 20 years look like? And what’s what is it all for? And what’s really important to you and what really matters? Because that determines where you should be spending your time every single day and then asking yourself, okay, at the end of the day, am I really happy? Am I really fulfilled? What did I do that was helping me get where I want to go? Or how did I help someone else?
Dave Kelly 9:05
And I’m sure the why has probably changed over the years perhaps?
Nicole Middendorf 9:09
Oh, absolutely. I never planned on being a financial advisor. My plan was I went to St. Cloud State for International Business and Marketing. My plan was to go to law school. I wanted to be a name like Madeleine Albright or Ruth Bader Ginsburg, like, I wanted to make global change. And when I had lived over in Germany, I had fell, fell in love with the United Nations and I’m like, I’m gonna go to law school and work for the IANA. I’m gonna make all this change, then life doesn’t necessarily go the way you want it to go. So that’s how I ended up as a wealth advisor really was through my now ex husband. And he’s, this is what you’re gonna do. And then I really realized like, oh my gosh, like, I’m a survivor of domestic violence. Now, here I am in this career that I never planned on. I feel kind of stuck and I don’t really love it. Like how can I love it? And that’s where I sat down one night and rewrote my bucket list. And that’s where the limit list came about. And now Now I see my why, like, it’s all about inspiring and helping people with their life and with their money, and helping people achieve those what’s on their limit list items, because that’s truly what matters. Otherwise, what are you working for? What’s really the point of why you’re doing things?
Dave Kelly 10:24
Sure. We talk a lot about lifetime learners and folks that are always learning and they don’t want to stop learning. But you have an interesting part of your story. When you were a child, I had heard that you went, some kids were going to summer camp, and you went to a business camp. And when I heard about the story, it was very intriguing. And I wanted to pull my son in, but he wasn’t around. Tell us a little bit about the business camp that you attended when you were young.
Nicole Middendorf 10:49
I went to Geek Week. And I it’s called Minnesota business venture, it still exists to this day, I was the first student that attended their camp that was done on their board. And so it’s hosted at a college campus. And so when you’re a high school student, you then get to stay on a college campus for a week, which is just one, in itself an amazing experience. But then generally, executives or CEOs from companies volunteer their time, and they are business leaders, and you’re you when you go to this camp, you’re set up in a company. And so you have someone leaving that company that actually is in the real working world, as an executive as a CEO, as a business owner. And you come up with a business plan, we play the stock market game, we had mock interviews, and that really opened my eyes because prior to that I always loved to write, and I loved communications. And so originally, I was wanting to be a news anchor reporter be a writer, my parents really, I was the first generation to go to college. And my parents really were like, Nick, you need to go to school for business, like you need to go to school for something more broad. And that really, I am so grateful for that. Because if I really truly believe that philosophy, I am doing communications, I’m writing for LinkedIn, I’ve written five books, I’m on TV, generally, once a week, I’ve always been interviewed on podcasts and various different things. So yes, I have the communication side. But yet I have the background in business. And now I’ve owned my business for almost 20 years. And so I feel really blessed for that. And Minnesota business venture was a pretty big turning point for me, because here I was, you know, not running around hanging out in the lake. In the summer, I was at Geek Week learning how to write a business plan and a marketing plan, and having just this amazing, great experience,
Dave Kelly 12:43
but being part of that board and helping to mentor younger generations, that’s amazing to have someone with your expertise and have that connection. Have you stayed in touch with any of the students that you had worked with in that organization?
Nicole Middendorf 12:57
It’s It’s so cool. It’s a lot of them are connected with me on LinkedIn. And one is a trader, one another is another financial advisor. Some people are marketing and some people own their own business. So there’s one in particular who’s extremely successful. And it’s just that it’s like being appearance or like, oh, or even like with my employees. I’m like, Oh my gosh, look at this is like so cool, really being able to help and inspire someone else and help shape how they think about their life, let alone their future, let alone inspiring them of how they think about their themselves.
Dave Kelly 13:28
Nicole, I wouldn’t be surprised if one of those students that you had worked with has been part of some program or a breakout session where they have to talk about people that they look up to and their mentors, and I’m sure that they evolved. I’m sure that there’s people that have mentioned you in those types of conversations.
Nicole Middendorf 13:48
That’s my goal. Yeah.
Rolando Rosas 13:51
It sounds a lot like what your foundation is almost read like your mission statement completely there. You want to empower men, women and children in Minnesota, so that they can find happiness and live their life to their fullest. Tell us a little bit about that. How have you How has your foundation been involved in the lives of Minnesotans?
Nicole Middendorf 14:10
We over the years would do a huge big event and the pandemic stop that and so now we’re having our first one since the pandemic on October 14. And so generally most of the things that we do are in October because that’s Domestic Violence Awareness Month. And as a survivor on August 4 of 2010 was the day that a warrant was put out for my ex husbands arrest my we were working together. I had a different company name because as part of the divorce, I had to give him the company name, the website, the 12 financial advisors and I started all over. But in August 4 of 2010 My daughter was six months old and my son was two and the police came to my house after the 911 call and they handed me a card. And I knew what that mean the card was to a domestic violence shelter near our home and I was well aware I have been going there and volunteering and teaching been divorced dollars and cents classes for years, as well as the other domestic violence places around the Twin Cities and around really Minnesota. And so it clicked with me, oh my gosh, like now this was like the first light bulb where I’m like, Oh, no wonder why I’ve been like volunteering at these places, because I have that personal connection. And like, I could see that in myself. But they hand me this card. And then that was it. And from even that moment, like, that night, like, I made so many mistakes, and I have super supportive parents. I’m college educated. But as a survivor of domestic violence, you’re so isolated, one of the things that happens is like, you don’t have your connections and your support structure that used to have. And so I just committed to myself, like, when I get out of this, I want it to be that it’s not just here’s a card, and good luck. But here’s a support system for you for the whole year. And so what we do is we take nominations, and October, and anyone can nominate anyone. And it could be someone that is in a situation that they’re wanting to get out, or someone that has gotten out of the situation, but they’re kind of like really struggling and trying to get back on their feet or really find themselves and really get healthy. And so we what happens then is so we take the nominations in October, we pick someone and then we provide a holiday for them that they maybe wouldn’t have received. And so we adopt their family and my kids and I we go out shopping, as well as my employees will get involved. And we saw this the woman for this year, she was pregnant, when this all happened as well as she had a little one under the age of two. And so my daughter was just thrilled to find all these birthday diapers and tons of things and put it you’re providing someone with an experience for the holidays that they wouldn’t have otherwise. And so it’s extremely rewarding. And so that kind of is the kickoff. And then in January, I meet with them. We’ve been doing these via zoom, I meet with them, and what are their needs, what are they looking for, and then we pull those people together. And so the woman this year, it was the life coach and the attorney made more of a focus. Whereas we had to one woman last year where she had part of her issue was she just ignored her taxes. And so the CPA was more important. And so we just pull in in the we have a group, whoever that group is, so it’s me giving financial advice. Usually that’s an attorney giving legal advice. The Life Coach, a therapist, maybe a therapist for the kids, CPA, mortgage broker, realtor, whatever these people need, we’re there as a team, and we meet them with them regularly and help them. And then when we get to the end of the year, I take them to the Mall of America with a stylist and they get $1,000 Shopping spree. And then we send them to a salon and they get a new haircut. And so the woman actually just happened to her appointment last week. And so she’s got a new hairdo, she has a new wardrobe, she record stuff is almost done. But the biggest thing, it’s what I needed, was confidence. And so that’s really what we’re providing for these people is we have we’ve got to here’s your support system, and I have the chills as I’m talking. Here’s the support system that we have for you for the whole year to help you with whatever you need to get back on your feet.
Rolando Rosas 18:13
So wonderful, transformational. Yeah, you’re not just here’s a couple dollars, get on your feet, for somebody that needs their confidence boosted because they’d have we’re in a very difficult situation, I would imagine your life, you can’t even hold yourself up in the morning in some ways, and you’re making it so that you’re helping them maybe learn a couple of skills helped them in their situation and trying to get them way beyond not to be on but way beyond where they were prior to all this madness.
Nicole Middendorf 18:45
And one of the women that speaking at our event in October, I don’t know that she actually would be here if we hadn’t have helped her get out. Like it was just getting so physical and so dangerous. And so it’s just all about helping people transform and get their life back. Because for me I feel so grateful of where I am and every day I’m that’s like my whole focus is helping me be happy my kids, my employees or clients, anyone inspire people, but it took me a long time. I was in 10 years of court and I don’t want that for someone else. Like the amount of stress that you have that then affects you physically. It’s just it’s not okay, let alone the stress that you have when you’re in that relationship getting out and so it’s all about helping people be healthy and be happy.
Rolando Rosas 19:35
That’s awesome. And Nicole for those that don’t know the foundation, and for those is the Nicole Middendorf Foundation. So if you want to get involved, you want to contribute, you want to donate, you can go on to Nicole’s website where she’s got a bunch of information about it. So if you want to get involved and help her out with that, go ahead and do that. Dave, go ahead, take it away.
Dave Kelly 19:53
That’s all very impressive stuff. I love meeting people that are here to help others congratulations and Have a local to your community and by hope that there’s others within other states that will take your lead and do similar things to help out.
Nicole Middendorf 20:08
That’s where I want the enterprising Woman of the Year award. And I was in I was in Tampa, Florida or Clearwater, Florida, and receive that. And I met a woman that actually runs. She’s a psychologist, and she runs a whole program out of Washington, DC. And so her and I have been taught like, I would love to take this nationwide. And and really, it’s just all it’s all about making change. I’m not Madeleine Albright and Ruth Bader Ginsburg, but I still have those aspirations to make change and make an impact in people’s lives. Absolutely, yes, I My goal is to not only help people with their finances and keep growing, prosper well, but really to leave a legacy and have a foundation that continues on beyond me.
Dave Kelly 20:48
Very exciting. I’m sure that there’s people growing up these girls growing up, and today, I want to be like Nicole Middendorf, when I when I grow up, and I’m not I know it seems that I’m kind of saying that was some humor, but you’re an inspiration. And I love what you do. And I love the content that you put out. And I love the advice that you provide. And I just love your story. And all these accomplishments being that we’re in September, it’s the NFL season, Dad’s getting all excited for this home opener. Oh, my God, I can’t believe it’s already September. So you’re part of the NFL Players Association. Tell us about that.
Nicole Middendorf 21:25
Yeah, I never planned on being that. And it was a series of events. I’m a certified divorce financial analyst. And so there was a former twins player that came to me with his wife. And in the divorce world, most of my work is I’ll act representing the woman just behind the scenes to like, help her figure this out. My goal really is to keep people out of court. And this one in particular, I was helping the husband and the wife. So it was more or less, more or less acted as a neutral. And it came down to the fact that he had retired as a twins baseball player, and he became a financial adviser. But they had been cashing out about two to 300 grand a year out of his retirement account. And he was under the age of 59 and a half. So they were paying not only state and federal income taxes on the money, but also a 10% penalty. And they were doing that to keep this lifestyle that they were living when he was an active twins player. And so that was like this first I had to help them get divorced. And basically she had to go get a job. They had to sell the house, she ended up with the twins baseball pension plan and nothing else. And I was I was just like, This is not okay. Then I have a client who Willis was like a an agent and said, I have all these young players, would you be willing to help them take time with them help them with a budget to help them with their cash flow? Some of them may not make it great or big. Would you do this? I’m like, Sure. So I started helping them. And then you add in the component that my son who’s now 14, had originally the dream of he wanted to play for the NFL. Just dream, he still does, he still lives and breathes football, but all this stuff at the same time. And so I started spending some time at NFL events, I’d have my son go to various different things. And then I learned about the NFLPA and more or less was like, Oh, my gosh, like, why am I not involved with this. And I also because at the same time, the limitless stuff was happening. And I learned that one in three Americans is happy, I learned that if you spend more money on experiences, you’re going to be happier than if you spend money on things. I also then learn the bankruptcy rate of these athletes. And I was like, I’ve got to stop this, like, how can I help, you know, make something happen? And then, and then I got connected to now one of my dear close friends, Dr. Jen Welter, the first female NFL football coach at Arizona. And so with her help I develop this program of like, How can I teach athletes on and off the field to be very fiscally responsible, and I can’t help there’s many of them that I just can’t help like, we live in such a world of Instagram and showing bling and all of that. But there’s a handful of them that I can help that want to be more successful off the field than on the field. And so those are the particular athletes that I love to work with is ones that look at Yes, I’m a football player. Yes, I’m a baseball player, what basketball or whatever sport that I’m in? And what am I doing? What am I going to be doing when my career is over? Because for most athletes, that’s a shorter it’s a short period of time that they’re receiving a significant amount of, of money in the long scheme of things that really isn’t as huge significant amount of money because their careers.
Rolando Rosas 24:47
Yeah, and an NFL I believe the average was about two and a half years. I had aspirations of going there when I was playing in college, but my knee was my senior year. I was just not happy. My knee was like no You can’t really go any more. That’s the end of it. It was really sad and depressing. But what I wanted to ask about you with the NFLPA was What are you finding when you, you seeing that a lot of kids because they’re your kids are somewhere, they’re going right out of college, there’s still a kid, they’re just not prepared mentally to handle the financial responsibilities that come with it. I know that have a little one. And we’re trying to get him up to speed on financial things, and this and that, and the other, what’s this? What’s that? It just seems like there’s none of that, and certainly not in college. And you would think that’s the place that the most the place where you’d be equipped with some of that, here’s what life is going to be like when you leave? And what’s your experience with folks with kids that are coming straight out of college even and going in and felt? What’s their mindset like on this?
Nicole Middendorf 25:54
That’s the thing, like, we have such a huge lack of financial literacy in our country, it’s a huge problem. And I was through through best prep, who does the Minnesota business venture camp, I, when I was on their board, we had meetings with the Department of Education. And I was really focused it was the goal of mine was to have it that financial education was required, by the time my son went to kindergarten. And we almost had it. And then the Department of Education was like, we don’t know how to implement this. Because is this up in Duluth? Maybe it’s under science? Or how do we put fine? Where do we put finance in school, and so I had to give up. And it was really super frustrating, because I’m like, I can’t, like I can’t make change. There’s so many roadblocks here. from a government standpoint, I don’t know what to do. And so we developed a kids and cash program, which then even during the pandemic, my kids were involved. And we would have my kids on a zoom, teaching other kids about the green light card and wants versus needs and all of these things. And there’s this huge issue at any age, because the majority of the time, people by the time people come to us, they’re usually usually in their 40s. Most of the time, they’re in their 50s. And they’re like, I wish I would have done something sooner. And so most people, there isn’t a required class. And then some of these states now are starting to require, which is awesome. But we really need something for the average person, and particularly that athlete, and frankly, anyone that comes into a sum of money, because it’s not just athletes, it’s your parent dies, and you inherit money, or all of a sudden you get this great job and high salary. What do you do? How do you make smart choices, because there’s so many messages every single day to spend. We don’t get messages every single day to save. Most of the time, if I’ve got two kids, and I have a spender, and I have a saver. And usually that’s how it is in relationships. That usually is how it
Rolando Rosas 27:56
is was the spender, who’s the spender are the two kids.
Nicole Middendorf 27:58
So it’s my son, my son, the older one. He’s 14, he’s a spender. My daughter is 12. And she’s a saver. And ironically, so my son came in into my room last night. And he’s I lost $300. And I’m like, okay, so why is he you still want first off? Like, why do you have $300? Room? And are you sure you lost it? Because how many times have you given that to me to put in your green light card to buy more games and stuff? I got this money for mowing lawns, or whatever. And I’m like, where should that go? Probably your savings account. So we this whole conversation last night about CDs and interest rates and 3% and the rule of 72, and all of that all of that stuff over and over again. And he’s interested in it. But again, he’s 14, or does he live he lives in the world of social media that his friends have the new backpack, and he’s looking at what car is going to be driving at 16. And he makes the comments to me all the time. Oh, I wish we wish you weren’t a financial advisor. I wish you were all in all these other all my friends are getting their cars fully paid for and I have to buy for pay for half of mine. And I’m like, buddy, that’s why they’re not clients to mine. For mine, because you have to take care of yourself before you take care of your kids. And I get it like I’m a parent. You want to give your kids but sometimes you give your kids too much. And you’re enabling them. And it’s really sometimes teaching them these hard lessons. And every day that goes by there’s opportunities to talk about money. And it doesn’t just have to be your kids. It could be your significant other. That’s where we came up with these money, date cards and just it’s all about taking daily life and making it a little bit of fun, but learning something at the same time and being effective and being better when it comes to your money.
Dave Kelly 29:48
I said you said that you don’t love the word balance you love. You would rather refer to it as a blend and I can respect that making money fun and experiences of fun going away a vacation, something off your limitless whatever it might be. But how do you make saving money? Fun? That’s got to be a huge challenge. How do you take like with your latest book, Who Pays? So this is almost like a self help book for couples to come together and talk about it. But how if you have one person, that’s a saver, and then their significant other is a spender. How do you bring those two things together without there being a clash or an argument or a fight? I think a lot of people will bend their knee to avoid a fight and let the spender win or let the saver win. But how do you blend that together so that there is not an argument about it?
Nicole Middendorf 30:44
And that’s where I encourage people to have money dates and sit down. And maybe that money date needs to be with a financial advisor, or it needs to be at a public restaurant. But they you started having some of these conversations. And that’s where when I clients started hearing that I was writing this book about dating and money. And one of them, she called me and she’s I don’t know if Nicole, but you saved our marriage. And so it really for me that book, I was like, Oh, wow. And like this isn’t just about dating money. This is like our relationship and like our relationship with money with ourselves, let alone have a relationship with someone else with our significant other. And so the book, and then the book became more even blended families and all that. So it’s all the different types of relationships. But when they first came to me, he had been managing the money. And he like, that was his thing. And he loved doing it. But what happens is they would refinance. And then they would get in credit card debt, and then they’d refinancing and getting credit card debt. And then they refinancing your credit card debt. And so he came to me and he’s I love investing the money. But I’m done. He’s I can’t do it anymore. Because all we’re doing is we’re just paint getting into debt and then refinancing our house payment. And so what we did is we first set up a financial plan for them, because you got to look at what do you want. And when you look and we have it, we have another couple that was like we want the boat and we want the pontoon and we want a cabin up in northern Minnesota, we want a house in Florida. And we’re gonna give all of our car kids cars, when we put that all in and show them what it looks like and how long they would need to work for all of those things. They’re like, Yeah, we don’t need the second boat. And we don’t need the cabin up north, I find it’s a plan like helps you see what this looks like. And it helps you prioritize, because then you’re like, oh, I don’t, I’m not going to have a cup of coffee every single day at the coffee shop, because I would rather take my kids on a trip to Disneyland, it helps you prioritize. But back to the this couple that she told me I saved their marriage. So we first got a financial plan and from a long term standpoint, but then her homework, both of their homework, then to go home and take the credit cards, take a glass of water and put the credit cards in that glass of water and put it in the freezer. What happened, she physically would have to like pull them out to the front of the freezer, because they get pushed to the back, like so that she can see them. And we it’s so normal wealth advisor, there’s so many days that really I feel like a therapist or a psychologist, like it’s so much changing your behavior when it comes to your money. And it’s so much like coming up with solutions and things to make it fun and make it interesting and every person is different and work for you may not work for someone else. And it’s finding those things to make it fun. But it all comes down to again, like what is your why what’s important to you. And so for her, she loves to dance, and she wants dancing is extremely expensive, the lessons, the costumes, all that stuff. But it was so important to her, she was willing to give up all this other stuff. And so we cut their budget in half of what they were spending, because she’s I want to dance. And that’s important to me. And that’s her priority.
Dave Kelly 33:47
You see where it would be like a marriage counselor, they say that money is the top one, two or three things that couples fight about. So if you’re a wealth advisor, and me and my wife coming we’re seeing across you from the desk, we’re already butting heads on the money and now you are the neutral party that has that’s okay, calm down here. I can see how that would turn into counseling. I’m sorry
Nicole Middendorf 34:15
It’s many days.
Rolando Rosas 34:20
I want to ask, I want to lean into that because the journey has a lot of twists and turns. And obviously you feel some days like you’re a therapist more than a financial advisor. But I want to lean into that because I wonder what’s on the horizon for you for you Nicole. I know you said you’re not the Mad non bright but I bet you’re one waiting in the wings, waiting to make some big changes, maybe splash on the scene with something new or different. So what’s your vision of what’s ahead for you for the next couple of years?
Nicole Middendorf 34:47
Yeah, my plan is to do more public speaking on a bigger national, let alone international level. And next one a couple of weeks now I’m headed down to Miami. I’m speaking to to financial advisors about how to market themselves how to do LinkedIn, how do you write a book? How do you do all that? And then I’m going to be down in Florida again, you see a theme I like going to warm like
Rolando Rosas 35:13
to happening in Florida, are you expanding, putting roots down in Florida? What’s happening there?
Nicole Middendorf 35:18
Eventually, like many Minnesotans, we most of us end up as residents of Florida, so that we can have a little bit nicer weather. To do that, exactly, but I’ll be back down in Florida, speaking about living life to the fullest. And that’s so that I want to do more with that more public speaking more inspiring people about life, happiness, and money. And I missed the days that I did a radio show, because I missed people calling in and asking financial questions and giving them advice. And so I would love to do a radio show a national TV show. But again, I don’t like that word balance. But I have this blend in life. My kids are 12 and 14, and I still am cool in their eyes. I’m just enjoying those years, and five and a half years, both my kids won’t be at home, they’ll be at college. And so that is the time really. And so right now it’s helping more clients doing more speaking, getting my LinkedIn platform, going even more expanding my network, finding other financial advisors, let alone other women to work at our company, I’d love to expand nationally. But at the same standpoint, having that supermom in me and really focusing on that five and a half years, that’s where I plan to do a lot more national stuff.
Rolando Rosas 36:39
Dave, she’s got to be the most super of moms that we’ve had on the show. You take the cake is your kids still think you’re kind
Dave Kelly 36:47
of oh, it’s
Nicole Middendorf 36:51
it’s glimpses where I’m like, Oh, man.
Dave Kelly 36:56
So we’re in conclusion here. So Nicole, how can folks find you if they want to learn more about your books about your content, your podcast, your foundation? So we did. We mentioned the foundation, but how can folks get in touch with you, especially if they’re looking to have you come for some public speaking announcements?
Nicole Middendorf 37:14
Yep. So Nicolemiddendorf.com is where all the speaking the books the foundation, everything’s there, all the media stuff that I do, and then prosperwell.com, but you can get to either site from either one prosperwell.com is all our investments in our financial planning. And then I’m on LinkedIn, Instagram, you know, we’re everywhere.
Dave Kelly 37:32
And I have your entire podcast selection. I also found on Nicolemiddendorf.com. I started back to Episode One. I haven’t played it yet. And I am definitely looking forward to learning more from you. Awesome.
Rolando Rosas 37:47
All right. Nicole, thank you for being on with us today. I really appreciated you spending some time with us sharing, sharing the bounty of information that you have, I think we could have been rolling for several more hours. And maybe you know what, they’ve got to have her on for a session number two or three in the future. If she’ll let us have her.
Dave Kelly 38:06
I’m definitely going to be following what you’re doing out there and LinkedIn. Nicole, thank you for doing the writing that you do. Very inspirational. All right, thank you. We’ve been speaking with Nicole Middendorf, author of Who Pays: Navigating Love and Money and CEO of Prosperwell Financial, a financial wealth firm. Thank you very much for joining us at what the tech and we look forward to seeing you soon.
Rolando Rosas 38:31
All right, we’ll see you next time.
Outro 38:32
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